Yieldr’s adaptive programmatic platform (APP) empowers social, mobile and online display media buyers.
Its agile algorithmic decisioning and predictive optimization engine captures and activates users through prospecting and remarketing campaigns. Yieldr offers its Paas solution and consultancy to agency media traders and in-house performance marketers.
The Yieldr platform is built on three pillars
Predicting traffic patterns, activating transactional and customer data. The Yieldr platform integrates and connects advertiser data silos to connect and optimize on internal revenue, margin and ROI KPIs.
Gain access to the most transparent dashboard in the industry, giving you quicker and better optimization and stronger decision control. See the effects of your optimization decisions on the Yieldr bidder and algorithm in real time.
Take control of your media buying with increased efficiency and effectiveness.
The predictive optimization engine of Yieldr's Adaptive Programmatic Platform delivers performance throughout the user funnel, incorporating all relevant data points in acquisition and CRM data to optimize on customer lifetime value.
We understand that programmatic marketing is complex. That's why we've developed the Yieldr Academy to educate, train and support programmatic media buyers on the various nuances of the technology. We provide a mixture of content and hands-on training to foster the growth of programmatic-advertising talent.